Clik here to view.
Ten Golden Rules About Online Content Marketing
Golden Nuggets, vía Pinterest Content marketing can provide your project with greater reach, influence and benefits. As we already know, this technique is concerned with the creation of interesting...
View ArticleClik here to view.
The Importance of Segmentation for Hotel Customer Loyalty
Customer Loyalty, Mrlins. Flickr At the very least, customer loyalty is a necessary practice for hotels, and affords a good opportunity for hotel properties to attract a group of clients that we know...
View ArticleClik here to view.
Differentiation strategies in social media for hotels
Hotel Strategy, vía Pinterest. We all know that nowadays the social media for hotels are gaining more and more importance. This has several consequences. On the one hand, we have a bored customer...
View ArticleClik here to view.
What motivates us to be loyal to a brand or product?
My Love by Jennuine Captures, Flickr The psychological aspects play an important role in the relationship between company and customer. The emotions and the feeling of belonging to a group or tribe can...
View ArticleClik here to view.
3 creative ways to achieve customer loyalty with Instagram
Instagram, via Pinterest. Some time ago, we discussed the use of two social networks, Facebook and Instragram in hotels, which leads to a certain online presence that is recognised among users. It...
View ArticleClik here to view.
Five Suggestions for Achieving Potent Content on Your Hotel Blog
Typewriter. Pinterest. Recently we talked about a series of steps we tend to take to move forward the idea of blog that contributes interesting content for users. Given the benefits it can bring, we...
View ArticleClik here to view.
Leveraging the “During” in Hotel Distribution
Lever, Gcoral. Flickr. The trend that we will analyze today from the 10 Trends of Hotel Distribution deals with one of the most interesting moments within the hotel experience: the client’s stay itself...
View ArticleClik here to view.
Five Strategies to Develop and Strengthen a Hotel’s Customer Relationship...
Giant Hotel Key, Desatur. Flickr. These days the hotelier’s treatment of clients is really important. Good treatment or the number of good experiences had at our installations is no longer enough....
View ArticleClik here to view.
Four Suggestions on How the Social Networks Can Be Used as Customer Service
Old Phone, GreenicaDesign. Flickr. With the appearance of the social networks, hotels have found an opportunity to interact with their clients instantly, directly and effectively. Being able to rely on...
View ArticleClik here to view.
Content Marketing Is Possible for Any Kind of Hotel
B2B Content Marketing. Infographics. It’s not the first time we spoken about content marketing at the BlogTRW, where we’ve always dealt with it as highly recommended practice to be able to position our...
View ArticleClik here to view.
Why your hotel should have a loyalty scheme
Customer loyalty, Google Plus. A repeating guest has incalculable value for any hotelier. Their coming back implies that their stay has lived up to or exceeded their expectations. When a client is...
View Article
